Posted by: ckckred | August 8, 2012

Was Moving The Great Gatsby to the summer a smart choice?

The movie, starring Leonardo DiCaprio and Toby Maguire, was supposed to come out December

The biggest news in Hollywood right now is Warner Bros.’ decision to move The Great Gatsby, Baz Luhrmann’s take on the novel, from December to next summer.  Why would they choose to make this decision?

This may have to do with another movie coming out in December: Quentin Tarantino’s eagerly awaited Django Unchained.  Django stars Leonardo DiCaprio, who is also in The Great Gatsby.  For Django, DiCaprio is, according to Gold Derby, currently the biggest contender for Best Supporting Actor.  Putting two films with the same star around the same time could have hurt both The Great Gatsby and Django Unchained in awards season, so Warner Bros. decided it to put it next year to help Gatsby‘s prospects.

But it may just not only have to do with Django Unchained, but The Hobbit: An Unexpected Journey.  The Hobbit is Peter Jackson’s return to middle earth, and many Lord of the Rings fans are probably pre-ordering tickets.  The Hobbit is also being distributed by Warner Bros., who don’t want to pit their two biggest films together.

I wasn’t really looking forward to The Great Gatsby.  I didn’t like the trailer nor did I understand why the movie was in 3-D.  Warner Bros. probably believes a summer release for the film will make it more successful, which could happen.  Whether the movie will be a big Oscar contender we’ll know next year.

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