Posted by: ckckred | January 2, 2012

Why the Box Office is Down this Year

Well, movies didn’t gross as high as last year, which didn’t gross as high as the year before.  Worse, attendance hasn’t been this low since 1995.  Why is that?

Some people think it’s because there was no Avatar or The Dark Knight this year.  But that’s not true.  There was the final Harry Potter film and Transformers: Dark of the Moon, both which took in over a billion dollars.  The problem is how movies are shown themselves.

Film critic Roger Ebert said many moviegoers don’t want to pay high prices for movie tickets.  A regular movie these days (or at least at the movie theater I usually attend) sells tickets at about $9.  It costs even more for a 3-D film.  Get a few people, and you’re paying a lot of money just for one screening.  Can’t you just wait for it to come out on Netflix or TV?

And what about audiences?  When the movie is playing, I usually see a few people texting their friends, or talking.  Audiences have gotten so rude, that a few movie theaters throw someone out if they just hear a peep from them.

But I also have a criticism to Hollywood itself: they’re not making enough movies you want to see on the big screen.  There has to be a certain movie you want to see in theaters.  Fo example, Hugo, which is a film I feel audiences must watch in theaters, not because the film need the money, but because it’s made for the theater.  It’s one of the few movies I recommend you see in 3-D, and the story feels completely right to see in a theater.  Do you really want to watch the next Adam Sandler movie in theaters instead?

But anyway, it was a good year for films.  I enjoyed The Descendants and Hugo, and plan to see The Artist and War Horse soon.  Happy New Year!


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